Rovia
Rovia, LLC is a 25-year-old travel company with offices in South Carolina and executive offices in Plano, Texas. Rovia was formed by acquiring two of the most well respected travel companies with combined 50+ years experience in the travel industry. Powering some of the world’s largest online retailers’ travel fulfillment, Rovia introduced to the market place an opportunity and concept that combines the positives of traditional travel agencies services, online booking technology and host agency opportunity. Rovia is the Official Travel Partner of the Sports Legends Challenge.

JetBlue Airways
New York-based JetBlue Airways has created a new airline category based on value, service and style. Known for its award-winning service and free TV as much as its low fares, JetBlue is now pleased to offer customers Lots of Legroom and super-spacious Even More Legroom seats. JetBlue introduced complimentary in-flight e-mail and instant messaging services on aircraft "BetaBlue," a first among U.S. domestic airlines. JetBlue is also America's first and only airline to offer its own Customer Bill of Rights, with meaningful and specific compensation for customers inconvenienced by service disruptions within JetBlue's control. Visit www.jetblue.com/promise for details. JetBlue currently serves 56 cities with 650 daily flights. With JetBlue, all seats are assigned, all travel is ticketless, all fares are one-way, and an overnight stay is never required. For information or reservations call 1-800-JET-BLUE (1-800-538-2583), TTY/TDD 1-800-336-5530 or visit www.jetblue.com.

World Series of Poker Academy
The WSOP Academy is the exclusive provider of live poker training offered under the banner of the most prestigious set of poker tournaments in the world, the World Series of Poker. The WSOP Academy offers poker’s premier series of live and interactive instructional camps lead by the world’s most winning professional poker players. The WSOP Academy offers you the rare opportunity to learn face-to-face from the poker players you see playing on TV and in high stakes tournaments and cash games in poker rooms across the globe. All of our events are comprised of poker seminars, interactive workshops and the opportunity to apply what you’ve learned in a No Limit Texas Hold’em Tournament or a Cash Game Challenge with the pros. For more information and to see our upcoming schedule please visit www.WSOPAcademy.com or call us toll-free at (800) 989-WSOP (9767).

Bluff
Bluff Media, LLC is the publisher of BLUFF Magazine, America’s leading poker publication, BluffMagazine.com, the leading website for PokerNews and player rankings as well as FIGHT Magazine, the fastest growing mixed martial arts magazine in the United States. In 2007 Bluff Media was recognized by Harrah’s Entertainment Inc. (NYSE:HET) as an industry leader when the two companies formed a digital publishing alliance allowing Bluff Media to be the exclusive provider of online and radio coverage of all World Series of Poker-branded events on a global basis.

KSINO INC.
Ksino is the world leader in premium gambling apparel. Those who appreciate and identify with the gambling lifestyle will not only love the look, but also the quality make and feel of KSINO garments. Our unique and innovative designs bring together style and comfort to the gambling apparel world. You will undeniably make a statement at the poker table sporting our creative designs. We always say, “If you look great, you’ll feel great, so how can you not play great!”

CORUM
Since its inception in 1955 in La Chaux-de-Fonds, Switzerland, CORUM has taken pride in being a refreshingly different and forward-thinking Swiss watch manufacturer. Still, today, the focus remains on quality, innovation and precision craftsmanship. By design, the cardinal models include the Admiral’s Cup, the Romvlvs, the Golden Bridge and the Gold Coin. Through this core collection, CORUM continues to pursue new horizons with the spirit of adventure and distinction that has always been the key to its success. This vitality supports the brand’s invigorating philosophy, “Unlock and Conquer.”

NTN Buzztime Inc.
Buzztime has been the premier interactive entertainment provider in bars and restaurants across North America since 1984. Whether you’re out to show off your trivia prowess, conquer the QB1 gridiron or just want to enjoy a few hands of Texas Hold 'Em; get your hands on a Playmaker at any of more than 3,800 locations and learn what the buzz is all about. Take part in Buzztime’s 25 Years of Sports Trivia Championship starting July 13th. We will be giving away 18 seats to the Sports Legends Challenge. Buzztime: Celebrating 25 years of Smart Entertainment.

Vegas Insider
So, what exactly does it mean to call yourself "The Global Leader In Sports Gaming Information?" It means you have the best collection of handicapping talent in the world. It means you provide a world of gaming analysis, stats and up-to-the-second odds and news. It means you can provide the most unique content available anywhere in the world. And it means you are constantly working to create the best presentation of stats and analysis for every type of sports gaming enthusiast – from the weekend player to the grizzled veteran. With all this to offer and more, it’s easy to see why VegasInsider.com is your direct connection to the most comprehensive collection of sports gaming resources available. We take great pride in what we do and we’re proud that others notice.

The Sports Alliance
One of the nation's leading corporate event management companies since 1989, The Sports Alliance specializes in partnering strategically-minded companies with sporting events and industry trade shows. Serving over 75 national and international clients, TSA creates thrilling, one-of-a-kind entertainment vehicles for key salespeople, clients, and suppliers, and are custom-tailored to support your total marketing effort. Using your company's assets and trade vehicles, we can generate funding to finance your event, making it unforgettable and affordable. When The Sports Alliance manages your program, it becomes the most exciting event on your company's calendar for years to come.

FOX Sports Radio
The FOX Sports Radio Network, based in Sherman Oaks, California, is a division of Premiere Radio Networks in partnership with FOX Sports. All entities have combined their considerable resources to develop a turnkey personality driven and caller intensive programming opportunity for radio stations nationwide. With studios also in New York, Washington, D.C., Miami, Tampa, Phoenix, Seattle, and San Antonio, the FOX Sports Radio Network can be heard on more than 350 stations, as well as FOXSports.com on MSN and XM Channel 142.

WCOFF
The World Championship of Fantasy Football is the world’s most competitive high stakes fantasy contest. We have up to 1,200 teams competing for over $2 million in total cash awards, including the $300,000 Main Event championship. Unlike most games, we take the show on the road to Las Vegas, Dallas, Atlantic City and Orlando for a draft experience unlike any other. Established in 2002, the WCOFF is the original High Stakes Fantasy Football competition. Visit www.wcoff.com to learn more.

Alchemy3
Founded by lottery industry veterans in 2007, Alchemy3 focuses on creating what it calls “smart matches” between licensed consumer brands and lottery games. The company works with lotteries to capitalize on the power of established consumer brands to attract new players with tailor-made instant and online games. Alchemy3 represents premier brands including The American Music Awards, Bass Pro Shops, Frank Sinatra, Professional Bowlers Association (PBA), Royal Caribbean Cruise Lines, Six Flags and 20th Century Fox. Alchemy3 also created A3 Rewards—lottery prize packages that instantly award non-cash prizes including gasoline, movie tickets/concessions, CDs, DVDs and more.

FAMOSA IMPORTED BEER
Brewed by Cervecería Centro Americana, S.A., a pioneer in the beer industry in Central America for over 120 years, Famosa is known in Guatemala as Cerveza Gallo, the market leader with over 70% of the market share. Due to its indisputable quality and excellent taste, it has been internationally recognized with the Prestige Award, granted by the Institut Pour les Selection de la Qualité, in Belgium, for winning 10 consecutive years the Monde Selection Gold Medal.

Magellan Jets, The Official Private Jet Member and Charter Service of the Sports Legends Challenge
Our mission at Magellan Jets is to provide our clients with world-class levels of service and safety for all of their private travel needs. We are committed to a personal relationship with each of our customers, which will help us meet and exceed every need and expectation. We understand that our clients choose us not for what we promise, but for what we deliver, and that a company is only as good as the promises they keep. We will guarantee our members on-time departures, premium late-model equipment, and simplistic and competitive pricing, on the safest aircraft and with the most experienced flight crews. Our high-touch, hands-on service and attention to detail will separate us from our competitors.

Legendary Auctions
Legendary Auctions, headquartered in Lansing, IL, is a premier auction house that specializes in bringing the finest Sports and Americana memorabilia to the collecting public. During the past decade, the company’s principals have managed the sale of over $300 million in historical collectibles and overseen the auction of newsworthy items such as the most expensive baseball card sold publicly, the “Bartman” baseball, Joe DiMaggio’s 56-game hitting streak bat, Mickey Mantle’s 1961 61 home run season jersey, and the bus on which Rosa Parks refused to surrender her seat. Legendary Auctions conducts several sales annually in a combination of phone/internet and live auction events.

World Poker Association
The mission of the World Poker Association is to promote poker as a sport by advocating professionalism and uniform rules and standards of conduct, and by helping to create increased economic opportunities for players. The WPA represents the interests of poker players around the world that seek to affect the future of poker competition, individually and as a group.

Imperial Jets
Imperial Jets is an international private jet charter broker specializing in arranging private charter services on-demand. Its suite of services ranges from charter on-demand to consulting on the purchase, sale, lease, and management of elite aircraft. Through their well regarded concierge service, Imperial Jets also arranges in-flight catering, luxury ground transportation, security and more. Imperial Jets has its world headquarters in New York City. Please visit www.imperialjets.com for more information.

Playboy Golf
The Playboy Golf Scramble, open to golfers of all ability, takes place annually and is one of the most unique golfing events in the world. Golf participants compete at the local and semi-final levels for the honor of reaching the national finals tournament in Southern California. The Playboy Golf Scramble Finals take place at a world-class golf venue and features celebrity and athlete participants, Playboy Playmates, Girls of Playboy Golf and a once-in-a-lifetime VIP Player's Pajama and Lingerie party at the Playboy Mansion, making it a truly memorable life experience for any golfer. Additionally, Playboy Golf raises money for charity at all events. More information can be found at www.playboygolf.com.

Athletes & Executives
Athletes & Exectives, Inc. is a national business networking organization whose members are professional athletes and senior-level executives. Founded in 2003, the company facilitates introductions among its members and helps them establish business relationships with one another. Athletes & Executives offers qualified professionals unique opportunities to meet the "players" who can help them succeed in their business endeavors. To learn more and apply for membership in this exclusive, private organization visit the website www.athletesandexecutives.com.

Visa Black Card
For those who demand only the best of what life has to offer, the Visa Black Card is for you. It features a 24-hour concierge service, an exclusive rewards program, luxury gifts and a unique carbon construction. The Black Card is not for everyone. In fact, it is limited to 1% of U.S. residents to ensure the highest caliber of personal service is provided to every Cardmember. To apply visit www.blackcard.com or call 866 BLACK CARD.